Go viral forbeingyoustroke

your story was always meant to be shared
scroll
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In just 8 weeks, I'll show you how to build a viral personal brand that feels like you and reaches millions without posting daily, overthinking your content, or trying to be someone you're not.

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Do you feel stuck
in a loop?

1.
You want to share your message with the world.

You want to share your message with the world.

2.
So you dive in, excited, but lack direction.

So you dive in, excited, but lack direction.

3.
Your content feels scattered, your brand unclear, and monetization seems distant.

Your content feels scattered, your brand unclear, and monetization seems distant.

4.
Consistency feels impossible because you lack structure.

Consistency feels impossible because you lack structure.

5.
Your results don’t match the effort, leaving you questioning everything.

Your results don’t match the effort, leaving you questioning everything.

6.
Now you're burnt out and decide you need a break.

Now you're burnt out and decide you need a break.

Rinse and repeat!

I know that feeling. I've been there. And I'll let you in on a secret: building a viral personal brand isn't about perfecting the art of content creation, it's about perfecting the art of making people care.

~

I want to teach you the exact method I've used to help my clients make 1 billion people care.

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There’s a misconception that in order to show up online, or build a strong brand, you have to become someone you’re not.

It’s so human to want to belong, and seamlessly follow a blueprint laid out before you; but that’s not what the world needs, or what you deserve. Your videos, your products, and your personal brand deserve your personality.

The thing that all of your interests, creations, products, and businesses have in common is YOU. You are the thread that weaves it all together, so YOU need to be a part of everything you create, and we’re going to show you how.

~

It's on 🚀
1/4/2026

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Here's your 8-week game plan - toggle the timezone to see session times in your area, or tap a session to get the details

🗽 NYC
🎡 LON
⛩️ TOK
Sun
Mon
Tue
Wed
Thu
foundationsfoundations
January
04
☀️ 11 am
Live Workshop with Sarah
January
05
January
06
January
07
🌜 7 pm
Q&A and video review with Sarah
January
08
☀️ 10 am
🌜 7 pm
Creative Consulting with Hannah & Ashe
Dripped Daily Video Lesson
scriptingscripting
January
11
☀️ 11 am
Live Workshop with Sarah
January
12
January
13
January
14
🌜 7 pm
Q&A and video review with Sarah
January
15
☀️ 10 am
🌜 7 pm
Creative Consulting with Hannah & Ashe
Dripped Daily Video Lesson
filmingfilming
January
18
☀️ 11 am
Live Workshop with Sarah
January
19
January
20
January
21
🌜 7 pm
Q&A and video review with Sarah
January
22
☀️ 10 am
🌜 7 pm
Creative Consulting with Hannah & Ashe
Dripped Daily Video Lesson
editingediting
January
25
☀️ 11 am
Live Workshop with Sarah
January
26
January
27
January
28
🌜 7 pm
Q&A and video review with Sarah
January
29
☀️ 10 am
🌜 7 pm
Creative Consulting with Hannah & Ashe
Dripped Daily Video Lesson
See January schedule

But I'm
an artist
,
will the bootcamp work for me?

Allow me to introduce you to some friends.

Meet Caitlin
The Artist

Caitlin joined as a true artist wanting to share her craft and broke a million views during the 8-week bootcamp!

caitlin after106,000 followers
Bootcamp
ended
62,600 followerscaitlin after

“It was clear that instagram was shifting -- my current way of making content wasn't working anymore. I had been trying to game the algorithm with super fast cuts and buzzfeed style click bait. I hated it. At the same time felt like I needed to get better at video but I didn't know where to start. Editing video outside of the instagram app, shooting footage with a professional camera, figuring out audio, using my actual voice and face in videos -- it all seemed overwhelming. I was looking for a guide and then I found Sarah. She showed me the way into storytelling. She taught me how to make content creation an extension of my art practice -- a flow-state activity rather than a chore. It was possible to make videos I was proud to put out into the world. As a bonus, Sarah was also experimenting with automation and marketing funnels - things I wanted to better leverage in my art business. Learning from her on the business side was equally valuable for me.”

Caitlin 1Caitlin 2Caitlin 3

Meet Steph
The Educator

Steph, a Cohort 2 alum, came into the program with a thriving homesteading brand and a deep commitment to intentional living. As a mother of six navigating life in Northern Canada, she sought a creative process that aligned with her values and prevented burnout. Through the program, she discovered a sustainable system that honored her lifestyle, allowing her to grow her business authentically and beautifully.

steph after341,100 followers
Bootcamp
ended
276,000 followerssteph after
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Steph 3Steph 1Steph 2

Meet Rosa
The Influencer

Rosa joined Cohort 1 of the bootcamp was clear from the start she wanted to work with beauty brands. Over the last 6 months has developed her own unique video style that gains TENS of millions of views.

rosa after149,000 followers
Bootcamp
ended
59,400 followersrosa after
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Rosa 1Rosa 2

Meet En
The Creator

En joined Cohort 1 of the bootcamp looking to develop her own format and build a reliable process for consistent content creation. En’s content quickly gained traction with her incredible style and honest storytelling abilities. She’s now inspiring thousands of others to create as well!

en after85,800 followers
Bootcamp
ended
817 followersen after
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En 1En 2

Hi,
I’m Sarah and I’ve created viral content for some of the biggest names in the industry.

But for years, I was terrified to put myself out there.

I thought I had nothing to offer and figured success was for people who were lucky, outgoing, or instantly lovable. What you’ve seen in the past 12 months of my personal growth took 12 years of experimenting, failing, and learning.

When you join the Viral You Bootcamp, you’re not just getting my expertise. You’re getting everything I’ve learned from working with every creator and brand I’ve ever collaborated with.

About
AboutAbout
AboutAbout
AboutAbout
~

This is NOT not for you if...

You’re looking for a one-size-fits-all magic formula

You expect instant, effortless success without experimenting or failing.

You’ve never recorded a video or aren’t comfortable using basic tech.

You’re unwilling to take constructive feedback.

You view content creation as a chore, not a creative or impactful pursuit.

You’re not interested in contributing to a positive and supportive community.

This IS not for you if...

You’re self motivated and ready to put in the effort to grow.

You’ve created content before, even if it hasn’t performed well.

You want to make videos that feel authentic and aligned with your values.

You’re committed to learning, practicing, and improving over time.

You value honest feedback and collaboration with like-minded creators.

~
Starting Jan 4th!00:00:00:00
Kick off at
1/4/2026

The Viral You LIVE Bootcamp

$2,500

For creators seeking structure, community, and expert guidance.

8 Live Sunday Workshops with Sarah Snow
8 Live Q&A + Content Review Sessions with Sarah
Creative Consulting with Hannah and Ashe
60 Dripped Video Lessons (Sunday–Thursday)
Private Slack Community
Templates, Tools & Workbooks
Weekly Assignments & Challenges
Guest Creator Sessions
Behind-the-Scenes Case Studies
Priority Support from Team Sarah

Viral You Bootcamp DIY

$999

For self-starters who prefer to learn independently.

60 Video Lessons Dripped Weekly
Templates, Tools & Workbooks
Weekly Prompts & Assignments
No Live Interaction or Feedback
No Slack Access
safe & secure checkoutcredits

Frequently
Asked
Questions

‍What if I don’t have a clear niche yet?‍

You don’t need a perfectly defined niche to start. The Viral You Bootcamp will help you discover your unique voice and the type of content that resonates most with your audience.

I’ve never edited a video before. Will I be able to keep up?

Yes! The Viral You Bootcamp is beginner friendly. We’ll guide you step-by-step through scripting, filming, and editing, so you’ll feel confident even if you’ve never edited before. You will need a PC in order to learn the editing process.

Is there a guarantee I’ll go viral?

While no one can guarantee virality, this program gives you the tools, strategies, and guidance to significantly increase your chances. The focus is on creating consistent, meaningful content that connects with your audience.

What’s the difference between the Viral You Bootcamp and Viral You DIY?

The main difference comes down to how you want to experience the learning process.

The Viral You Bootcamp is an immersive, guided experience. You get live workshops, Q&A sessions, coaching calls, and access to a community of creators walking the same path as you. You’re not doing this alone — you’re supported every step of the way, with real-time feedback, accountability, and momentum.

Viral You DIY gives you the exact same core video content — but without the live sessions, coaching, or community. It’s designed for self-starters who prefer to learn privately, on their own time, and don’t need guidance or feedback to take action.

If you're the kind of person who thrives with interaction, structure, and direct access to experts, the Bootcamp is built for you. If you're someone who wants the info, wants to run with it solo, and doesn’t need the group dynamic — DIY is perfect.

Do I get access to all the lessons right away?

No — and that’s intentional.

The lessons in both the Bootcamp and DIY versions are dripped out weekly. This structure helps you actually implement what you’re learning — not just binge-watch and forget it. We’re here to help you build real traction step-by-step, not overwhelm you with information all at once.

Can I access the materials after the 8 weeks?

Absolutely! You’ll have lifetime access to all the recorded sessions, tutorials, and resources, so you can revisit the lessons anytime.

What if I’m camera shy?

That’s totally normal! We’ll teach you how to feel comfortable and confident on camera, so you can create authentic videos that connect with your audience.

What if I’m unhappy with the program?

We’re confident you’ll love it, but if you’re not satisfied you can request a refund within the first two weeks. Any refund requests after the two week mark will be situational and need to be discussed further.

Will I get personal feedback on my content?

Only in the Live Bootcamp.

You’ll have multiple opportunities to submit your content for live review. You’ll get direct input from Sarah, the VY team, and the other creators in your cohort! Through this feedback you’ll be able to fine-tune your work based on real-time, constructive feedback.

The DIY version is intentionally self-paced — you’ll have the materials and session recordings, but no feedback, coaching, or community support.

What if I miss a live session in the Bootcamp?

Every live session is recorded and uploaded so you can watch the replay at your own pace.

That said, we highly encourage you to show up live whenever possible. That’s where the real magic happens — the energy, the breakthroughs, the personalized coaching. Think of the replays as your safety net, not your main plan.

What it feels like as a creator...

There's a vulnerability and time exchange in creating that cannot be avoided or traded away. No matter what we make, it takes a part of us, that's the cost. Whether it's a painting, writing, or a business that we've built from the ground up, little by little, it demands all of us. And when it comes to the act of creating, purely for ourselves, we know that cost is worth it. We'll willingly give a part of our soul in order to bring this thing to life. It's the trade we've signed up for. 

And then a new vulnerability steps in, the act of sharing it. It's all well and good to make something and keep it tucked away from the world, to keep ourselves safe from judgment or perception.But if we don't share our work and our story, it begins to suffocate.

art

Art is born when we create it, and it is given real life when it is shared.

To share this bit of our soul is vital, and excruciating. 

It's one thing to pick up the paintbrush and pour your heart out in the hopes that expression is found, and it's another thing entirely to pick up a camera and document that sacred and solitary process. It creates the perfect space for doubt to creep in.

And it does.

Suddenly, instead of thinking about your art, you're thinking about lighting and camera angles, and god forbid you try to tell a story on top of it.

Does this b-roll look good enough?
Is the narrative clear?
Is this interesting?

art

Suddenly, it's not about your craft at all, suddenly, you're a performer, and the art is merely a prop. 

And then you set down the paintbrush, or your pen, or your story, and you begin the process of creating something other than your creation. Sometimes it feels like an exciting challenge, and other times it borders on self-betrayal.
"This isn't what I'm supposed to be doing."
"What if it doesn't even reach anyone, and I've spent all of this time for nothing?"
"What if it does reach someone, and they can see I don't know what I'm doing?"
There's a pressure that comes with this process that feels outside of your control. It's a new medium, it's more technical than you'd prefer, and it's surprisingly difficult. Suddenly, you're learning a whole new art form to try and show people the one you've already chosen. But you try because at its core, it still matters to you. And if it matters to you, maybe it could matter to someone else .

So you put your new creation out there, this brief story, and you hope it counts for something. Maybe it gets a little traction, but maybe it gets less than everything else you've posted. You're left with a vulnerability hangover and find yourself thinking, "Wow, I never want to do this again." And that's okay, because it shows you where your work is. This work can be a burden, or it can become an extension of your craft. The playground for you to delve deeper into this sacred creative contract, and the invitation for others to connect with you and your story in a deeper way. And so you keep going, and maybe eventually you finally reach a point where you're ready to ask for help. To learn from someone who can teach you about the areas you feel stuck in, and a community to remind you why you're doing it in the first place.

art

And you step out of your comfort zone, and you make new art, and you reach new people; and somewhere along the way, your art finally gets more of you, not less. 

Wherever you are on this path, take comfort in the very real reminder that it was always meant to challenge you, and your story was always meant to be shared.

Viral You Team
Starting Jan 4th!00:00:00:00
💫